Monthly Archives: August 2009

Jet Blue and Twitter Case Study


“Some people were asking for help, and others were saying things that weren’t correct,” recalls JetBlue’s manager of corporate communications, Morgan Johnston. He’d been spending time on Twitter search, and he’d realized that JetBlue customers, often on the move, were Twittering … Continue reading

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How To Participate In Social Media Marketing?


In the last post, I talked about the first ingredient you need to market successfully on the Social net—Give up control!  In this post, I will talk about the second key ingredient—participation. In its essence, social media and social networking … Continue reading

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Twitter Do’s and Don’t


Here’s a list of Twitter do’s and don’t presented by David White. http://www.howtotweet.co.uk/ Do’s and Don’ts There are none really, but we have tried to compile a guide for best practice. The bottom line is to have fun, enjoy yourself, be … Continue reading

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Social Media Marketing Demands a Different Marketing Mentality


Social Media Marketing Demands a Different Marketing Mentality “Can you use the Social net (social media and social networking programs) to market your products and services?”  “Absolutely!”  You can do this successfully only if you adopt a new marketing mentality. … Continue reading

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Tweet Responses


There are a variety of responses you can make when people Tweet you on your Twitter site. Follow You can click on the follow button and now begin to follow this person.  Usually people will read the bio and click … Continue reading

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Multiple Twitter Accounts


The question is often asked, can I have more than one Twitter account? The answer is yes. As long as you have separate identifying names on the each account. You can even use the name of your business on an … Continue reading

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Getting Twitter setup on your mobile phone


You can Twitter on your PC.  Twitter can also go with you on your mobile phone. Using Twitter with your phone will change the feel of Twitter for you and show you the real power of this social networking tool. … Continue reading

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Social Media–Random or Strategic?


Many small business owners start participating in social media sites with high expectations about this new form of marketing.   They join a site and participate for about a month.  When they don’t see any immediate results, they quit because … Continue reading

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Twitter Case Study


As we move through tips on creating your Twitter account and using Twitter for social media marketing, I will share with you some case studies where people have sucessfully use Twitter to market their business. In this post, you will … Continue reading

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Your Twitter Background


When you started your Twitter account, you chose from several of the Twitter Design templates to serve as a background for your Twitter page. If you have visited others are Twitter pages, you noticed the variety of background people have. … Continue reading

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