Monthly Archives: November 2009

9 Tips for Using Twitter in Your Small Business


Forget what you have heard about Twitter.  I want you to think of Twitter as your personal online network. When you look at Twitter as a personal networking group, you will begin to see how it can help your business. … Continue reading

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Soda Pop and a Marketing Brand


Small business owners often worry about marketing to a specific group of customers. They would to market like Pepsi and provide a drink for “everyone.”  In this video, you will see how one business owner caters to a specific group … Continue reading

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Integrating Social Media Marketing


The Big Social Media Integration Picture Social media and conversation marketing transform brands like no other communication methodology previously, because it changes the fundamental nature of the brand/customer relationship. But, social media and conversation marketing are inefficient vehicles. It’s difficult … Continue reading

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Final Thoughts ON Twitter as Your Personal Business Network


As I conclude my reflections on using Twitter for your online personal networking program, I share three final skills you want to bring to your Twitter table.  These skills are not unique to business networking.  They are essential small business … Continue reading

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Twitter Networking Principles


Twittering Is Not a Short Term Project Our local basketball team, the Minnesota Timber Wolves has won very few games over the past three years. The team hired a new coach, a new general manager and brought in a number … Continue reading

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Twitter Your Digital Network


I have been sharing my reflections on using Twitter for your small business marketing.  One way to view Twitter, compare it to popular business networking groups.  When you strip away the features of Twitter it becomes a digital networking program. … Continue reading

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Eight Reasons Why You Need Social Media Branding!


Social media participants are expanding at phenomenal rates.  (Youtube recently reached one billion hits per day)  The largest number of new participates are in the 30-45 year old people.  This people has money to spend. Traditional branding practices rely on … Continue reading

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Tweeter as Your Personal Network


I have been sharing my reflections on Twittering and the best ways to use it in your small business marketing.  I have suggested by viewing Twitter as a business networking tool you can be more productive with it. Give Before … Continue reading

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