What Personal Branding is NOT

Meg Guispeppi has written a long article on what personal branding is not.  Below is a excerpt from her article as she talks about what personal branding.  To see the complete article go to :
What Personal Branding is NOT
by MEG GUISEPPI on DECEMBER 4, 2009
According to William Arruda, personal branding pioneer and founder of Reach Branding, . . . → Read More: What Personal Branding is NOT