Monthly Archives: April 2010

How to Create an Effective Facebook Landing Page


Your landing page is where you put to use the customer profile you developed in an earlier exercise. (http://successfulinternettools.com/2010/04/04/developing-a-customer-profile-for-your-facebook-page/) You want to speak directly to potential Fans. You want to emotionally connect with them and you want to share with … Continue reading

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Editing Your Facebook Info Tabs


In this post, you will edit two Info Boxes on your Facebook Page. Description Right beneath the photo box,, you will find a short Description box. Because this description falls beneath your photo or logo, it is one of the … Continue reading

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Creating a Facebook Fan Page


Over the next few posts, you will create the basic format of your Facebook Page.  You will create your Page and begin adding the information for your Tabs.  You will use the homework exercises you’ve already completed. I assume you’re … Continue reading

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Tips for Creating Your Facebook Page Brand


In this video, I share some tips and suggestions for creating a powerful customer brand on Facebook.  Follow these tips and you will have more people wanting to become fans of your business. Enjoy. Share! Tweet Follow

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How to Craft a Facebook Page Brand


What are the best changes for your Facebook Page brand in today crowded market place? In this post, I share some branding options and ways you can use them to produce a more effective Facebook Page.  It’s a five minute … Continue reading

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Develop a Customer Profile for Your Facebook Page


The final exercise I suggest you complete before embarking on your Facebook Page is creating a profile of your ideal customer. If you have different products, you may wish to create separate customer profiles for each product. Or you may … Continue reading

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Happy Easter–An Inspirational Video


Happy Easter.  Easter is the central mystery for those who celebrate the Christian tradition.  At its core, it reminds us that life can overcome death, goodness can overcome evil, giving can overcome selfishness.  I invite you to view this short … Continue reading

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Doing A Key Word Search of Your Facebook Page


In a previous post, (http://successfulinternettools.com/2010/03/27/learning-from-others-about-successful-facebook-pages/) I suggested you to do a key word search for your business. Why do I suggest this unglamorous exercise? The first customer on your Facebook Page is Google. You may have thousands of Fans on … Continue reading

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