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Category Archives: Small Business Social Media
10 Ways a Start-Up Can Use Social Media to Market Itself
http://blog.hubspot.com/blog/tabid/6307/bid/5297/10-Ways-a-Start-Up-Can-Use-Social-Media-to-Market-Itself.aspx HubSpot’s Inbound Internet Marketing Blog This guest article is from Edward Boches, the chief creative officer at storied advertising agency, Mullen, who has aTwitterGrade of 99.95 and blogs atEdwardBoches.com. On a personal note, I have been interested in what … Continue reading
Branding and the Great Chili Cookoff
The 2009 Great Chilli Cook Off is over.  The winners have been announced.  This year 14,000 people gathered in Atlanta’s Stone Mountain Park to participate in this ten year old charity event.  268 contestants put their chili against some of … Continue reading
Posted in Small Business Social Media, Social Media Marketing
Tagged Personal branding
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Why Are We Failing To Help Small Business Understand Social Media?
Why Are We Failing To Help Small Business Understand Social Media? by Todd Schnick on 10/25/2009 06:13 Â 1 comment , 545 views Mashable just reported a statistic that blew my mind: 76% of small businesses still do NOT find … Continue reading
What the Grateful Dead Can Teach You About Personal Branding
The Grateful Dead’s Lesson in Personal Branding While the Grate Dead are not my cup of music tea, they offer a wonderful lesson about personal branding. The music of the Grateful dead is a combination of rock and roll, bluegrass … Continue reading
You Must Use Social Media to Promote Your Brand
You Must Use Social Media to Promote Your Brand October 1, 2009 at 10:01 PM (SEO, Social Networking, Twitter, Web Design, google) By Phyllis Zimbler Miller (c) 2009 If you think Twitter, Facebook, and other online social media communities are … Continue reading
Soda Pop and a Marketing Brand
Small business owners often worry about marketing to a specific group of customers. They would to market like Pepsi and provide a drink for “everyone.” Â In this video, you will see how one business owner caters to a specific group … Continue reading
Posted in Small Business Social Media, Social Media Marketing
Tagged Your ideal customers
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Integrating Social Media Marketing
The Big Social Media Integration Picture Social media and conversation marketing transform brands like no other communication methodology previously, because it changes the fundamental nature of the brand/customer relationship. But, social media and conversation marketing are inefficient vehicles. It’s difficult … Continue reading
Objections to Social Media Branding
http://successfulinternettools.com/wp-content/uploads/2009/10/signaturephoto1.jpg Small business owners cannot afford to jump on every bandwagon that comes down the road. Â In my initial meetings with small business owners, I find many spoken and unspoken objections to doing social media branding. Â Being a small … Continue reading
How can social media marketing help your brand?
How can social media marketing help your brand? With South African Internet usage escalating and consumer behaviour changing, more and more brands are starting to see the array of possibilities presented by social media. As part of an integrated marketing … Continue reading
Is Your Branding Having a Mid-Life Crisis?
Here’s a very enjoyable article from Nancy Marmolejo. Â Even if you are not of mid-life age, you ought to be asking the questions Nancy asks about your social media branding. Â Enjoy and prosper. Is Your Branding Having a Mid-Life Crisis? … Continue reading